The company store works similarly to an e-commerce website but is only for Mariner Finance and its employees. With a growing number of branded items over the years, these items were built into an online company store. What started as brand management of printed materials has expanded as business needs have changed. Ultimately, Mariner Finance came to rely on a single-point solution to allow for easier brand management and the development of innovative marketing efforts. As the company grew and the number of locations increased, Mariner Finance needed further support in managing that growth as well as marketing to new and current customers. To do so, they needed one place to go to for their marketing resources. To increase brand awareness on a national level, there needed to be brand consistency across collateral and a direct marketing strategy to get the name and business in front of prospective customers. …they knew they had to boost their brand identity and reach. ![]() However, they wanted to be recognized as the trusted, go-to lender capable of working with individual customers to best meet their specific financial needs. Mariner Finance knew there was an audience actively seeking out loans. To do so, they knew they had to boost their brand identity and reach. area specifically but wanted to offer nationwide assistance. Primarily focused on service to their customers, they started out serving communities in the Maryland-Washington, D.C. Mariner Finance has always aspired to build its business and expand its reach. Financial loan options they offer include personal loans, debt consolidation loans, car loans, and home loans. They pride themselves on living in the communities they serve, being a committed lender offering creative, flexible, and convenient loan options. Founded in 1927 and headquartered in Baltimore, Maryland, Mariner Finance offers personal financial solutions to its customers in over 500 branches in 27 states.
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |